Trading and distribution

Agri-Inputs & Agritech

Claim every principal scheme in full, age and chase the credit-at-harvest book by rupees at risk, and move near-expiry seed and chemical before it is written off, with one live view of stock, outstanding and margin by principal each morning.

A modern agri input warehouse with seed, fertiliser, and crop protection stock in clean storage lanes

The art of the possible

The art of the possible. None of the wins here are "AI runs your agri-input business." They are: the principal schemes you already earned, claimed in full and on time instead of left on the tracker; the credit-at-harvest book aged, limit-checked and chased by rupees at risk instead of by the salesman's memory; the near-expiry seed and chemical pushed or returned to the principal before it is written off; the fertiliser PoS sales tied to physical stock and the company portal so the subsidy-linked claim stands; the pre-season stocking decided against the season and last year's sell-through instead of a guess; and one live view of stock, outstanding and margin by principal every morning instead of a month-old Excel. The reliable arithmetic and workflow carry most of the value; AI is confined to reading the messy scheme circulars, supplier invoices, credit notes and statutory PDFs, drafting the follow-up, and answering routine WhatsApp traffic; and every write that touches a price, a credit decision, a claim, a return or a customer promise waits for a named person.

The operating reality

Seasonal input distributors, equipment dealers, counter networks and agritech platforms where the owner is trying to claim principal schemes, run a credit-at-harvest book, control near-expiry stock and stay licence-compliant from scheme circulars, registers and a month-old Excel.

By segment

Where the work is, segment by segment.

The same industry runs differently across its segments. Here is the operating reality of each, and the builds we would rank first, with why.

Seed, fertiliser and crop-protection distributors

The classic input distributor between the principals and the retail trade; principal schemes, credit-at-harvest receivables, near-expiry stock and the fertiliser subsidy rail are the spine. Seasonal pre-stocking against kharif and rabi is the bet that makes or breaks the year.

  1. 01Scheme, claim, near-expiry and leak recovery sweep

    Principal schemes earned but unclaimed or short-settled, plus near-expiry seed/chemical, are the biggest hidden money. The signature entry build.

    See what we build
  2. 02Credit-at-harvest: limit, ageing and recovery discipline

    The whole chain runs on credit recovered post-harvest; outstanding ages unseen and the chase runs on memory. The cash-cycle lever.

    See what we build
  3. 03Supplier-bill and inbound-claim three-way check

    Principal invoices carry batch, expiry, free-quantity and slab columns; off-rate buying, short free-supply and missed rebates leak.

    See what we build
  4. 04Counter app: stock, billing, credit and PoS-tie per outlet

    Seed and chemicals are dated; a near-expiry lot must be pushed or returned inside the window or written off.

    See what we build
  5. 05Seasonal stock-and-demand sanity layer

    Pre-season stocking against kharif/rabi is the year's biggest bet; over-stock expires, under-stock loses the season.

    See what we build
  6. 06Margin-by-principal, per-counter and uptime dashboards

    True margin per principal after credit cost, expiry and dead stock is a guess; the owner sees turnover, not the cash cycle.

    See what we build
  7. 07WhatsApp concierge for the order, balance and service desk

    Retailers chase stock, price list, order status and ledger balance on WhatsApp through the pre-season rush.

    See what we build
  8. 08Licence, product-registration and statutory calendar

    FCO, Seeds Act and Insecticides Act licences renew; a banned-pesticide line on the shelf is real risk.

    See what we build

Farm-equipment and implement dealers

Tractors, power tillers, harvesters, pumps and implements; structurally a vehicle dealership. The enquiry-to-sale pipeline, retail finance and government mechanisation subsidy, the service workshop and the spare-parts counter are the spine, not scheme claims.

  1. 01Enquiry-to-sale pipeline with finance and subsidy follow-up

    A tractor sale is a financed, subsidy-paper, multi-week pursuit; warm rural enquiries die in a salesman's phone. The signature build.

    See what we build
  2. 02Service-due and customer follow-up engine

    Service retention and the next-due reminder are the most predictable margin; the customer drifts to the local mechanic if no one calls.

    See what we build
  3. 03Supplier-bill and inbound-claim three-way check

    The spare-parts business is a trading counter; off-rate buying and stock-outs of fast parts leak margin and uptime.

    See what we build
  4. 04Scheme, claim, near-expiry and leak recovery sweep

    Retail-finance commission and government mechanisation subsidy claims are earned deal by deal and left short or unclaimed.

    See what we build
  5. 05Margin-by-principal, per-counter and uptime dashboards

    New-equipment margin is thin; the money is in finance, service and parts, and none of it is measured cleanly.

    See what we build
  6. 06WhatsApp concierge for the order, balance and service desk

    Buyers and fleet owners chase availability, service-bay status and parts on WhatsApp.

    See what we build
  7. 07Reviews, brand and the local digital front door

    A rural buyer checks the dealer and the reviews before the visit; the public record is thin or unwatched.

    See what we build
  8. 08Licence, product-registration and statutory calendar

    Mechanisation-subsidy paperwork, hypothecation, and mixed-rate GST on equipment, parts and the service bill.

    See what we build

Agri-input retail and dealer networks

The same input trade run as a network of village and town counters under one owner or a franchise. Counter-level stock and credit, the fertiliser PoS rail per outlet, the three licence regimes per outlet, and per-counter performance are the spine; the operating problem is doing it consistently across many small shops.

  1. 01Counter app: stock, billing, credit and PoS-tie per outlet

    Many small counters run on registers and one person's head; one shared screen per outlet is the groundwork. The signature build.

    See what we build
  2. 02Fertiliser PoS-to-stock-to-portal reconciliation

    The Aadhaar-PoS subsidy rail means PoS sales, physical stock and the company portal must tie per outlet, or the claim and the stock both dispute.

    See what we build
  3. 03Scheme, claim, near-expiry and leak recovery sweep

    The same scheme and expiry leak the distributors face, now multiplied across many counters and harder to see.

    See what we build
  4. 04Credit-at-harvest: limit, ageing and recovery discipline

    Farmer credit at every counter ages unseen; limits live in each manager's head; recovery runs on memory.

    See what we build
  5. 05Margin-by-principal, per-counter and uptime dashboards

    The owner cannot see which outlet is leaking stock, over-extending credit or under-claiming schemes.

    See what we build
  6. 06Licence, product-registration and statutory calendar

    Three licence regimes times many outlets; one lapse or one banned line on one shelf stops that counter.

    See what we build
  7. 07WhatsApp concierge for the order, balance and service desk

    Stock, price, scheme and balance questions land on WhatsApp at every counter.

    See what we build
  8. 08Connect the counters, ERP and company portals

    The counter app, the accounting system and the principal portals do not talk; a person re-keys between them.

    See what we build

Agritech and farm-advisory platforms

Not a distributor: an app, advisory or input-marketplace business serving farmers and the trade with content, advisory, soil and crop guidance, and often an online input order. The digital front door, the custom application, the connected data layer and farmer enquiry capture are the spine; there is little physical stock and no godown.

  1. 01The product website, landing pages and digital front door

    The platform IS its online front door; farmer and trade trust is won or lost there. The signature build.

    See what we build
  2. 02Enquiry-to-sale pipeline with finance and subsidy follow-up

    Enquiries, sign-ups and input orders arrive across web, app, calls and WhatsApp; without one pipeline they leak.

    See what we build
  3. 03Counter app: stock, billing, credit and PoS-tie per outlet

    The advisory, order, agronomist-visit and farmer-record workflows are the product; off-the-shelf tools do not fit.

    See what we build
  4. 04Connected data layer across ERP, portals and the PoS rail

    Farmer, order, advisory and partner-supply data sit in separate tools and never give one trusted picture.

    See what we build
  5. 05Ask your data in plain English

    The founder wants cohort, region and crop questions answered in seconds, not a weekly analyst queue.

    See what we build
  6. 06WhatsApp concierge for the order, balance and service desk

    Farmers live on WhatsApp; routine advisory, order-status and FAQ traffic is heavy and repetitive.

    See what we build
  7. 07Reviews, brand and the local digital front door

    Credibility with farmers and the trade is built on consistent, watched public proof and content.

    See what we build
  8. 08Licence, product-registration and statutory calendar

    Farmer personal and financial data brings DPDP-style consent and retention obligations.

    See what we build

How an engagement works

From a free call to a system you own.

01

Free: 60-minute call and Blueprint.

A working session on your business, then a clear plan of what we would build and in what order, written down for you to keep. No cost, no obligation.

02

Deep-dive and build.

Go deeper on one area, or have us build the software, app or data layer. Fixed price. A focused build ships in weeks.

03

Run and govern: per need.

We keep it running and watch over it, as much or as little as you want.

Find the one build worth funding first.

A free 60-minute call. No cost, no obligation, just a clear read on what is worth building.